Goals
Drive the adoption of Digital Wallets aiming to reach +100,000 digital customers in the Americas by 2023.

Our Role
Lead the digital strategy, lead generation through Owned, Paid, and Earned media, improving conversion rates, and leveraging Growth Hacking and HubSpot as a strategic partner. Win-Win commitment. Tree's gain based on monthly result achievement.
Results
- Digital Marketing Plan FY23-25
- Leads Generation y Recarga de Billetera
- +150k Billeteras Afiliadas en LATAM
- HubSpot CRM, MArketing Pro & Service Hub Pro
- Paid Media Google, Meta & SN
- Target +10x Wallers activos 2024
- Crecimiento 10X Wallets a Sept 2024
- Optimización costo por Lead +70% de Ahorro
Goals
Transformar el Negocio a Digital & Generación Leads B2B

Our Role
- Facilitar Plan Estratégico FY 2022-2025
- Transformación Digital de 45 proyectos a 18 Iniciativas.
- +1.9k Leads Generation B2B
- - 3 veces CPL (USD$30 a USD$10)
- +150K Tráfico Web
- HubSpot PArtner - Marketing Automation
Results
- 100% Revenue Compliance.
- New Digital Culture (Project Office, Business Agility)
- +18 Cross-Area Digital Projects
- New Generation of Digital Leads for B2B and B2C.
Goals
Sustainable growth aiming for 2x Revenues by 2023, redefining the Strategic North, using Growth Hacking.

Our Role
Promises & Lean Canvas proposal, Brand Redesign, New Website, Commercial Plan Development, New Generation of Digital Leads.
Results
- "New Value Proposition & Brand Redesign with New Website and Social Media.
- A new B2B lead: Culture Change and Partnership for Sodexo Panama.
- Hack: Wine Tastings with @DaniOrtizGrowth for L'Oréal Latam to facilitate the 2023 Strategic Plan.
Goals
Strategic Plan 2021-2022, brand redesign, and declaration of the new strategy to attract more qualified investors to the firm.

Our Role
Promise & Lean Canvas, Brand Redesign, New Website, Commercial Plan Development, New Generation of Digital Leads.
Results
- Rebranding from Jesed Law to Faro Consultancy.
- New Value Proposition & Brand Redesign with New Website and Social Media.
-
Digital Leads Test in Colombia. +1K leads with relocation intent in 1 month.
Goals
Achieve sales of postpaid plans through digital channels by optimizing the conversion funnel with Growth Hacking. Conversion rate increased up to 10x, Cost Per Acquisition decreased by 50%.

Our Role
Lead the digital conversion for the new Unlimited Data plans. Content creation, segmentation, Google advertising, goal setting, contact center, HubSpot CRM, SIM card delivery, and logistics.
Results
- +1K Postpaid Plans with $20 monthly contract for 18 months.
- 50% Reduction in Advertising Investment.
- Full funnel integration. All performance areas managed by Tree: Content, Lead Qualification, Digital Sales, Contact Center, Logistics."